Why Content Marketing?
Content marketing is not new, but it is far from dead. Below are a few reasons why you should consider using our agency’s content marketing services:
- 9 billion people use email applications
- 91% of consumers check their email on a daily basis
- 86% of consumers would like to receive promotional emails from companies they do business with
- 1/3 of consumers have purchased products and services from content.
Agency Content Marketing Services
Content Marketing Strategy
The first step our content marketing agency will take with your business is to craft a unique strategy. We will research your buyer’s persona, and learn more about your customers. This will help us write content that appeals to them. In addition, we will develop a blog calendar, allowing you to see what topics we will be writing about and when they will be published. Finally, before publishing any deliverables.
Content Development
Our content is professionally written, edited, and published internally to produce consistent and quality content for your business. The content that we develop will be unique to your business and published to your website. All content must be published to a WordPress blog or similar CMS. If your content is hosted on another website, we can create a WordPress blog for you and add it to your website.
Content Distribution
Our content marketing services include automatic distribution of your content to social media platforms, such as Facebook, Twitter and Google Plus. For more robust content distribution, we recommend using a combination of our social media management services, social media advertising services, and/or our email marketing services. These additions will help you build an audience.
Digital Excellence
Our top-notch Digital Marketing Services will lead your business to untouched heights. A well-crafted strategy for your business is necessary to becoming a king in whatever field you are in. Great Digital Marketing strategy is an essential factor if you want to create brand awareness, increase sales, and to enhance customer retention.
- Data Analysis
- Business Consultation
- Off Page SEO
- On Page SEO
Our Latest Projects
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We see things end to end. We take ownership and get things done.
Content Marketing Services
Assign an Advertising Specialist to your Account
We will assign an experienced search engine advertising specialist to manage your ad campaign. This person will be trained in AdWords and highly experienced in running successful campaigns. We will first learn your business and then create a strategy that works for you.
Identify Keyword Opportunities for Your Business
Spend money on the most cost-effective keywords. We will do thorough research to find opportunities for your business. Keywords are the search terms that people type into search networks when looking for something they are interested in. We research thousands of keywords and measure search traffic, competition, and costs associated to select the best keywords for your advertising campaign.
Analyze Competition
Keep an eye on your competitors. We will closely evaluate what your competitors are doing in the search engines. By identifying strengths and weaknesses in their advertising efforts, we will be able to develop a smarter approach for your campaign.
Ad Creation
Develop effective search engine ads. For every ad, we write the headline, copy, and target the ads at specific keywords. We will also A/B split test the ads to identify high-performing ads.
Monitor Your Ads and Optimize
Identify low-performing areas of your ad campaigns fast. We will keep an eye on your campaign daily. If results begin to decline, we will detect it immediately and pause low-performing ads. In addition, we can launch new ads to keep the results coming in.
Reporting and Communication
Know how your paid search advertisements are performing. Your ad specialist will prepare monthly reporting for you to review. In addition, we will install conversion tracking on your advertisements. This will report the amount of conversions we are generating with our ppc management services
Frequently Asked Questions
What type of results can I expect?
The key performance indicators we look at are website traffic and conversions. We will evaluate how much traffic your website is receiving, and how many people actually converted into the desired result.
How much content do you recommend publishing each month?
How long are the blogs you write?
Most blogs range from 250 to 500 words. Though, the length may vary for each client. Some clients prefer to longer and more content heavy blogs, while others may prefer shorter and more frequent blogs.
How long does it take to get started?
If you are ready to get started, contact us. One of our business development specialists will help you identify the best plan of action and develop a proposal for you. Upon your approval, we will send you a contract and get your campaign started asap.
How long are the contracts?
We offer initial contract terms of 3 months. After the initial contract term is complete, your account will be serviced on a month-to-month basis. You have the option to cancel at anytime with a 30 day written or digital notice. After 30 days, we will cancel all services and return any information we have back to you.
Are there any setup fees?
There is a one-time setup fee. It is primarily for getting you setup on or end to run your campaign. We will set you up in our search engine systems, analytics systems, and other administrative tasks. We would also set up necessary advertising accounts for you.
Who will be working on my account?
You will be assigned a dedicated digital marketing specialist. This person is trained in content marketing and is likely to have experience working with clients similar to your industry. This person will be your main point of contact. In addition, your digital marketing specialist reports to a Director, who reviews all deliverables before it is sent to you. This is to ensure that you receive quality work and to resolve tough situations.
How will you learn my business?
We will learn your business by sending you a questionnaire. Upon completion, we will schedule a kickoff call with you to discuss the questionnaire and any additional questions may have about your business. After the kickoff call, we will do more research and develop a strategy that is specific to your business.
How will you create Content that fits my business?
In the questionnaire, we learn more about your target audience and content preferences. In the strategy we develop for you, it will specify the email marketing approach that we will use for your business. If you approve this approach, we will start developing content for your business. You will have an opportunity to review all advertisements in advance before it is published.
Do I have to provide you with content for blog?
No, you do not have to provide us with content. However, if you have content, we are happy to use it.
Your digital marketing specialist can write unique content that fits your brand. We have access to stock photography, simple design software, as well as relevant news sources. We can use this to develop content to engage your audience.
What Makes Our Graphics Design Agency Unique?
From Designs to Sales (Full-Service):
Most creatives only handle one side of marketing. They handle the creative side or the performance side. This means that as a Manager, you will have to source multiple vendors and coordinate amongst multiple companies to build the brand. This takes a lot of time, can lead to inconsistency in overall output, and very little synergy across your marketing efforts. We handle every aspect of your digital marketing from to design to conversions.
Wide Range Experience:
In-House Designers:
Our graphic designers are directly employed with LYFE Marketing. This allows us to keep communication tight, be hands-on with our clients and meet our client’s vision. When doing a search for graphic design companies, we highly recommend making sure they hiring designers in-house as they ensure more positive outcomes.
Turn Brightness Up.
Bright images are proven to capture people’s attention better than darker tones.
How will you create ads that fits my business?
- High Resolution. Resolution should be high yet compressed to give a nice size and quality output.
Do I have to provide you with content for advertisements?
No, you do not have to provide us with content. However, if you have content, we are happy to use it.
Your paid search manager can develop unique advertisements that